Plastic-Free Oceans — ICG & Bisleri

Bisleri International partnered with the Indian Coast Guard (Kerala and Mahe) through Bottles for Change (BFC).

Objective

• Plastic collection
• Segregation
• Recycling
• Behavioural change
• Prevent marine plastic pollution.

Key Phrase

Indian Coast Guard mission: “Plastic Free Oceans”

UPSC Link

Marine pollution → plastic waste → circular economy → coastal ecosystem protection